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Crane - Streamware
Your Profitability Tool for a Competitive Edge

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You want to run your business at maximum efficiency and profitability. You've got questions about sales, profits, and business trends. DataMAX 2.0 can provide the answers, digging deep into the data stored in VendMAX to help you make timely, better informed decisions.

Using advanced Online Analytical Processing (OLAP) technology, DataMAX 2.0's executive-level reporting, exception reporting, and customized views for fine-tuned analysis provide management with instant answers to critical questions.

Key DataMAX Features

Executive-Level Reporting
When you need answers to your critical business questions, DataMAX 2.0 can quickly find and present the information in a single view.

Click to enlarge

Exception Reporting
Don't weed through pages of data to find the short list of current or potential problems

Customized Views
With DataMAX 2.0, you're in control, tailoring views to match your unique needs.



What You Can Learn and What you Can Do with the Data

What You Can Learn What You Can Do
CUSTOMER-RELATED DATA
Sales by type of machine (eg can vs bottle; combo; food; coffee)
  • Compare machine performance; Ask, "Do I want a new client who says ‘All I want is coffee machines'?"
  • When you get a new account, ask, "Do I pull one from an existing account or do I buy a new one?"
Rolling 12-month trend analysis Review:
  • Customer in total (profitability; am I maximizing my opportunity?)
  • By location, by machine, by product level
    • explain why sales are low
    • what merchandising has or hasn't been done
  • Why did sales drop in June? Supervisor might look into it and say, "We pulled all chocolate out of the machine because of the summer"
Where were products sold
  • Know how any product performed in last 30 days
  • Know what the selling price for a particular product was across all machines
  • Find out if it's selling at some locations below your established threshold
DEX cash by route by point of sale
  • Drill in to each location's cash accountability to analyze a route's performance
Price deviation by customer
  • Adjust pricing at locations where prices should be consistent
Monthly sales analysis
  • See low volume machines by customer by POS
EMPLOYEE/OPERATION-RELATED DATA
Sales by route by customer by POS
Spoilage by route by customer by POS
  • See if the route driver is under-performing
  • Too much waste could indicate:
    • Not watching expiration dates
    • Overfilling machines
    • Theft
    • Bad account; need to remove the machine
  • Low sales volume could indicate:
    • Not going to machine often enough
    • Bad customer; we should pull machine
    • Driver not finishing his daily route
Last 6 months, sales and spoilage, by customer
  • Present information to customers for review
Sell-outs by POS
  • Check up on route supervisor


DataMAX System Requirements

Required Software

Recommended Hardware -- Minimum Requirements

A. Low End Client/Server Configuration – Below 5 routes

B. Mid-Range Client Server Configuration – 5 to 10 Routes  

Note: Options A and B may use existing VendMAX Server

C. High End Client Server Configuration – 10+ routes (Requires Separate DataMAX Server)

Microsoft Windows 2000 Server with Service Pack (SP) 4 or later preferred (other Windows platforms also compatible)


Sample Screen Shots

Click thumbnail
images to enlarge

Rolling Six-Month Analysis
DataMAX reports comparing six-month route performance. Drill down to customer, machine or as far as needed. Click the thumbnail images to enlarge.



Product Performance
View product performance for any time period. Compare volume and prices between customers and machines.



Product Spoilage
Monitor excess spoilage by route and customer. View monthly, weekly or daily and drill down to the machine level.